Panda Pop is a long running Bubble Shooter in the Mobile space.

I led a small UI/UX design team, providing guidance and ensuring consistent user interfaces and player experience.

Our team designed and implemented user flows for new features, revamped the UI visual style, and optimized main navigation/hub to enhance the player experience. I also worked and directed outsourcing teams for rapid iteration on user flows and interactions.

Working with project leads and stakeholders, I conducted UX analysis and created breakdowns to identify and implement improvements, targeting key areas such as new player retention.